In general, web-based marketing is all about getting search engines to index your content. However, there are certain circumstances when you may not want search engines to index some of your content. Learn about the...
In general, web-based marketing is all about getting search engines to index your content. However, there are certain circumstances when you may not want search engines to index some of your content. Learn about the...
Moving your site to HTTPS isn't just a good idea, it is vital to your success, but doing so presents some challenges that you may not be aware of. Here we outline some of the...
One of the best investments a law firm can make is in high-quality, original, focused content for their website. Content not only drives SEO, but it is also crucial for attracting and retaining readers, and...
Justia is AMPing all of our law firm client websites and blogs. In addition to the who (law firms websites), this article covers the what and why of AMP.
2016 was an eventful year in online marketing, and 2017 promises to introduce even more changes. From real-time Google filter updates to how search engines handled the indexing of fake news sites, we take a...
Search engines have long tried to extrapolate meaning from the content of your web pages. While they have gotten pretty good at it, it is easier for them if you can be explicit in the...
Today, Google introduced Google Assistant, a voice-activated personal assistant, joining Apple (Siri), Microsoft (Cortana), and Amazon (Alexa) in the battle for the best digital assistant. At first glance, Google Assistant boasts some advantages and a...
One of the most important components of a strong content strategy for lawyers is to include legally substantive material throughout your website. Finding a balance between readability and legal substance can be difficult, so we...
The home page of a law firm's website is arguably one of the most important. Learn about how to write a home page that is engaging, substantive, and original. Be sure to include not only...
Many lawyers want to know easy ways to improve their online marketing strategy. One solution is to blog more frequently. Writing frequent blog posts can make your legal blog more attractive to search engines, human...