As the COVID-19 pandemic rapidly reshaped our world, many began to consider what the “new normal” might look like. Check out this post to see what legal marketing impacts seem to be here to stay...

With Google dominating the search engine market, you may be wondering if any non-Google PPC advertising still matters. The short answer? Yes. Keep reading to learn more.

Free lawyer directory profiles are a great way to enhance your law firm’s digital marketing efforts at any time. However, if you have not claimed them already, here are three reasons to claim your free...

Search engine optimization helps lawyers strengthen their digital marketing strategy by focusing on visibility in Google Search results and other search engine results too! Check out this post to learn more about basic law firm...

Pay-per-click (PPC) ads are a great way for lawyers to target potential clients searching for an attorney. However, PPC myths also run rampant online. Check this post out to learn more about some common PPC...

Your potential clients are looking for well-qualified legal representation that they can trust. Check out this post to learn how case studies help bridge the gap by providing a concrete illustration of your successes in...

Interested in new ways to market your practice? In this post, you can explore ways to leverage both TikTok and Instagram Reels to reach more clients.

Live chat is not a one-size-fits-all marketing and technological solution. However, it can enhance a law firm’s website and provide a strategic benefit for some firms. Discover a few pros and cons to help you...

You don’t need a big budget to leverage powerful marketing tools. Check out our list of seven tools that can help small law firms achieve their marketing goals.

As a lawyer, you fight to protect your clients’ interests regardless of your personal opinions and public perception. However, a vigorous defense of controversial clients can indeed take a toll on your firm’s reputation. Check...