Many lawyers want to know easy ways to improve their online marketing strategy. One solution is to blog more frequently. Writing frequent blog posts can make your legal blog more attractive to search engines, human...
Many lawyers want to know easy ways to improve their online marketing strategy. One solution is to blog more frequently. Writing frequent blog posts can make your legal blog more attractive to search engines, human...
Learn about some of the potential ethical risks associated with attorneys discussing client matters or information on their website or blog. Among these risks are violating the duty of confidentiality; violating rules requiring explicit client...
A recent ethics opinion by the State Bar of California clarifies the circumstances under which legal blogs may be subject to that state's professional responsibility and legal advertising rules. Other states have released, or are...
Many law firms and lawyers jump at the first advertising company that promises to improve their online marketing strategies and increase their business. We recommend you slow down and consider four things before you choose...
A key component of a strong SEO strategy for lawyers is having high-quality content. While it is important for lawyers to market themselves effectively and describe their qualifications and relevant experience, they should be aware...
It is crucial for lawyers new to blogging to be very thoughtful when deciding the scope of their blog. Choosing too broad of a topic, or too many topics, can be confusing for the readers...
There are three considerations lawyers should keep in mind when allocating their budgets for online marketing. Following these tips can help law firms maximize even small marketing budgets to improve website performance, increase conversions, and...
These days, more attorneys are appreciating the value and benefits of publishing a legal blog. Blogging helps lawyers share their industry knowledge, analysis and commentary. It also grants them recognition as a contributor to the...
Legal bloggers commonly put a lot of time and effort into writing insightful posts full of great commentary and analysis, but then they quickly write a short blog post title as an afterthought. As a...
I’m often asked if I know any decent apps for writing blog posts on the iPhone or iPad. Until recently I’ve had to answer that I did not, but in hopes of not having to...