Your marketing plan is a crucial part of developing effective strategies for both sustaining and growing your practice. Check out this post to learn five reasons why your law firm should have a marketing plan...

Core values help you align your law firm’s culture and actions to ultimately strengthen your brand and achieve your law firm’s long-term goals. Check out this post for guidance on identifying core values to guide...

Part of creating a successful digital marketing strategy for your firm is incorporating new ways of connecting with your clients and other lawyers. Learn more about the reasons you should consider adding a podcast to...

A key part of achieving marketing success is creating a marketing plan to guide your strategy. Check out this post for 6 tips to remember when creating a marketing plan for your law firm.

Remaining engaged with (or re-engaging with) your former clients is an often overlooked marketing strategy for many attorneys. Check out this post to learn more about why marketing to these former clients is important for...

Want to catch up on some of the most memorable lawyer commercials to hit the airwaves (or the internet) over the past decade? Need a few tips for creating your own commercial? Then, this post...

Your brand goes beyond the name by which your law firm or the products and services you offer are recognized. In this post, learn more about how the different elements of your brand, both tangible...

We’ve rounded up 20 taglines and slogans of “AmLaw 100” firms – just for you.

Many legal professionals struggle with the appropriate response to negative comments or poor online reviews. The American Bar Association Standing Committee on Ethics and Professional Responsibility recently released an ethics opinion addressing the ethical implications...

If you are looking for unique, cost-effective ways to grow your practice, you should consider answering legal questions online. Justia Ask A Lawyer provides attorneys with a great opportunity to market their practice by doing...