Many law firms and lawyers jump at the first advertising company that promises to improve their online marketing strategies and increase their business. We recommend you slow down and consider four things before you choose...

Read about how lawyers and law firms can transform their Internet marketing efforts into a top-notch, effective website. Some of these tips are intended to make your site easy to use on multiple devices, from...

High-quality content is essential for lawyers who wish to use their websites as an effective marketing tool. While there is no magic formula for producing content that will appeal to readers and also perform well...

Hi Friends, Google’s AdWords Keyword Tool now gives the search approximate monthly search volume for different keywords. You can read more about this new feature on the Google AdWords Blog here. And here are a...

This one surprised me a bit. I thought drunk driving would be the most popular search term, but DUI beats out both DWI and drunk driving. I didn’t realize how ingrained these acronyms were within...

Today, former Apple evangelist Guy Kawasaki posted an interview with Chip and Dan Heath, authors of Made to Stick. I enjoy reading Guy’s blog because he writes in an engaging and easy-to-read style that most...

How do you describe your practice areas on your law firm website or blog? One way would be to carryover the phrases your firm had successfully used in a magazine or yellow pages ad. When...

Bob, the short-lived Microsoft assistant, has met his match. Windows Live, Microsoft’s search engine, now sports an edition anchored by Ms. Dewey. Bob, meet Ms. Dewey. Before you start optimizing your websites for Ms. Dewey,...

Today, at its second annual Press Day, Google unveiled Google Trends, the latest project to percolate from Google Labs. While I am always interested in the new products coming out of Google, this latest one...

Google recently published the inaugural issue of Google’s Newsletter for Librarians. While the newsletter was conceived at the 2005 ALA (American Library Association) conference and is targeted at librarians, the information contained within the newsletter...