Measuring and analyzing traffic is the best way to know how well your site is performing. While most use Google Analytics for this analysis, it is just one of many tools available. In this post,...

Lawyers know reputation can make or break a practice. In this post, we review key strategies to consider when managing your firm’s reputation in online search results.

Google is testing a new search feature called "See results that mention" that comes with a filter box.

We take a look at the evolution of Google Analytics, currently the most used web analytics service, from the early days of Urchin to the new Google Analytics 4.

Businesses’ owners can now reply to messages from customers through their web browser by using the Google My Business desktop interface.

Google Ads announced today that they are modifying Phrase Match to include Broad Match Modifier behavior. They will be eliminating Broad Match Modifier altogether by the end of July.

Developers can start exploring this exciting Google product and learning about the upgrades and improvements that it offers, which are still evolving as new features are added.

The landscape for local businesses changed drastically due to the restrictive measures imposed everywhere while trying to keep this virus at bay. The COVID-19 pandemic has taught business owners that they need to adapt and...

Throughout 2020, we saw a remarkable amount of changes that affected search engine optimization. In this blog post, we will round up some of the most relevant stories in SEO's constantly evolving world. We can...

Google made a significant number of announcements during its “Search On” livestream event last week. These changes aim to advance Google’s ability to understand user queries and organize the information in more useful ways.