Generations of lawyers have aspired to leave a legacy by achieving named partner status at a large law firm. However, recent trends in legal marketing are leading to shorter and shorter firm names – either...
Generations of lawyers have aspired to leave a legacy by achieving named partner status at a large law firm. However, recent trends in legal marketing are leading to shorter and shorter firm names – either...
While Instagram started as the social network for sharing photos with a personal or “artistic” touch, it has become a strong marketing tool for companies, including law firms, looking to strengthen their brand and increase...
Many lawyers already know they should incorporate legal marketing best practices into their marketing plans. However, if you are an estate planning or probate attorney looking for a few tips specifically for your practice area,...
Potential clients often see your website homepage before they have even talked to you. This means your law firm website homepage is an important part of the business development life cycle for your practice.
Statistics illustrate the marketing trends happening both inside the legal industry and in the larger marketing community. Check this post out for 54 statistics about marketing that can help your law firm stay ahead of...
The numbers are in for the lawyers who claimed their profiles in the Justia Lawyer Directory during the second quarter of 2021. Find out what they do, where they went to school, and more!
Web Vitals is here! Besides "unique and relevant content," how you deliver it (user experience) is now playing a significant role in Google Search rankings, meaning that Google will prioritize pages with an excellent page...
Ever wondered why we recommend utilizing lawyer and law firm directory profiles as a key part of your comprehensive legal marketing strategy? Check this post out for answers, plus some tips for getting the most...
While your law firm name is the first element of your brand that people come into contact with, your logo - the visual identity of your firm and name - is usually a close second....
Lawyer blogs can be a strong marketing tool with numerous potential benefits for your practice. Check out this post for a few of our tips for developing content that maximizes the marketing benefits for your...