It is crucial for lawyers new to blogging to be very thoughtful when deciding the scope of their blog. Choosing too broad of a topic, or too many topics, can be confusing for the readers...

High-quality content is essential for lawyers who wish to use their websites as an effective marketing tool. While there is no magic formula for producing content that will appeal to readers and also perform well...

There are three considerations lawyers should keep in mind when allocating their budgets for online marketing. Following these tips can help law firms maximize even small marketing budgets to improve website performance, increase conversions, and...

‘Art’ is not new, ‘Design’ is not new, but Website Design is, mainly because the Web itself is relatively new. While theoretically in existence as early as the 1940s, it was established in reality in...

Creating a Facebook cover photo for your profile page can be difficult. The cover photo dimensions (i.e., 851 pixels x 315 pixels) require a long and narrow crop from a standard photo. If you are...

These days, more attorneys are appreciating the value and benefits of publishing a legal blog. Blogging helps lawyers share their industry knowledge, analysis and commentary. It also grants them recognition as a contributor to the...

Legal bloggers commonly put a lot of time and effort into writing insightful posts full of great commentary and analysis, but then they quickly write a short blog post title as an afterthought. As a...

The ABA Law Practice Management Section will host its two-day Law Firm Marketing Strategies Conference in Philadelphia this year on November 8th and 9th. The conference offers attendees an opportunity to learn about law firm...

At Justia, we mourn the passing of Apple co-founder Steve Jobs, a technical genius, marketing wizard, and superstar par excellence. Most lawyers are familiar with at least a few Apple products. They play with them...

I’m often asked if I know any decent apps for writing blog posts on the iPhone or iPad. Until recently I’ve had to answer that I did not, but in hopes of not having to...