Justia Premium Members can now see how often visitors have viewed their profile and listings on the Justia and Legal Information Institute lawyer directories and legal portals. This new web traffic report tracks the number...

The Florida Bar Board of Governors has issued an opinion that attorneys contacting prospective clients by text must follow the same rules that apply to other written communications in this context. While most states have...

Most states regulate attorneys' use of the words "expert," "specialist," and other terms that could be misleading or suggest a guaranteed outcome in their clients' cases. Although it is a relatively new area of regulation,...

With the advent of online review websites, many lawyers are finding that they benefit from having positive client reviews on each site where their name appears (and suffer from having negative reviews). Lawyers should be...

Whether a lawyer or law firm may ethically bid on other attorneys' or law firms' names among the keywords in their pay-per-click campaign depends on the state(s) in which they practice. Although the practice, also...

Criminal defense lawyers who maintain a blog as part of their approach to web marketing should follow these tips on what to blog about. It is important to publish new blog posts on a regular...

When using a website or blog to market your law firm, you should be careful to avoid using language or portrayals that your state bar considers "misleading." Three areas in which attorneys should be particularly...

Personal injury lawyers who maintain a blog as part of their online marketing strategy should consider following these tips for coming up with blog post topics. In order to be an effective marketing tool, a...

Embedded contact forms are an efficient way for lawyers to allow their website visitors to contact them. Like other aspects of attorney advertising, contact forms may be subject to regulation. In many jurisdictions, certain disclaimers...

One of the most important components of a strong content strategy for lawyers is to include legally substantive material throughout your website. Finding a balance between readability and legal substance can be difficult, so we...