A recent ethics opinion by the State Bar of California clarifies the circumstances under which legal blogs may be subject to that state's professional responsibility and legal advertising rules. Other states have released, or are...

Many law firms and lawyers jump at the first advertising company that promises to improve their online marketing strategies and increase their business. We recommend you slow down and consider four things before you choose...

Learn how to make your legal website or blog rank higher in Google and other search engines. Having high-quality, original content is one of the most important components of a strong SEO strategy, but don't...

A key component of a strong SEO strategy for lawyers is having high-quality content. While it is important for lawyers to market themselves effectively and describe their qualifications and relevant experience, they should be aware...

Read about how lawyers and law firms can transform their Internet marketing efforts into a top-notch, effective website. Some of these tips are intended to make your site easy to use on multiple devices, from...

Lawyers who are already taking advantage of lawyer directories as a way of marketing themselves to broader audiences are already a step ahead the rest. With a little bit of time and effort, lawyers can...

It is crucial for lawyers new to blogging to be very thoughtful when deciding the scope of their blog. Choosing too broad of a topic, or too many topics, can be confusing for the readers...

High-quality content is essential for lawyers who wish to use their websites as an effective marketing tool. While there is no magic formula for producing content that will appeal to readers and also perform well...

There are three considerations lawyers should keep in mind when allocating their budgets for online marketing. Following these tips can help law firms maximize even small marketing budgets to improve website performance, increase conversions, and...

‘Art’ is not new, ‘Design’ is not new, but Website Design is, mainly because the Web itself is relatively new. While theoretically in existence as early as the 1940s, it was established in reality in...