When using a website or blog to market your law firm, you should be careful to avoid using language or portrayals that your state bar considers "misleading." Three areas in which attorneys should be particularly...

Embedded contact forms are an efficient way for lawyers to allow their website visitors to contact them. Like other aspects of attorney advertising, contact forms may be subject to regulation. In many jurisdictions, certain disclaimers...

One of the most important components of a strong content strategy for lawyers is to include legally substantive material throughout your website. Finding a balance between readability and legal substance can be difficult, so we...

Lawyers who use a website and/or blog to advertise their services are usually subject to rules of professional responsibility and ethics that apply in the jurisdictions where they practice. Often, these rules require that the...

Different states regulate lawyer advertising in different ways. Lawyers who use a website or blog for advertising purposes should check the rules in their jurisdiction(s) to see whether their content may (or must) be approved...

Learn about some of the potential ethical risks associated with attorneys discussing client matters or information on their website or blog. Among these risks are violating the duty of confidentiality; violating rules requiring explicit client...

A recent ethics opinion by the State Bar of California clarifies the circumstances under which legal blogs may be subject to that state's professional responsibility and legal advertising rules. Other states have released, or are...

A key component of a strong SEO strategy for lawyers is having high-quality content. While it is important for lawyers to market themselves effectively and describe their qualifications and relevant experience, they should be aware...