You may have heard of Google Analytics, but have you heard of Google Search Console? Google Analytics is not the only tool at your fingertips to help you track and measure your website’s optimization. For...
You may have heard of Google Analytics, but have you heard of Google Search Console? Google Analytics is not the only tool at your fingertips to help you track and measure your website’s optimization. For...
Google has officially announced that as of March 12, 2024, the Interaction to Next Paint (INP) metric will replace First Input Delay (FID) as a Core Web Vital.
Your law firm website is a cornerstone of a well-rounded digital marketing strategy for lawyers. Want to stay competitive and connect with more clients in the new year? Here are four resolutions to help you...
Google recently released its fourth significant core algorithm adjustment of the year with the November 2023 update. As with previous core updates, this change is expected to result in noticeable search result changes. Keep reading...
Because it no longer provides significant value to both users and Google, the company recently announced it is sunsetting the URL Parameters Tool on April 26, 2022. Keep reading to learn more.
Today, Google announced that all Universal Analytics properties will be deprecated in favor of Google Analytics 4. Any properties utilizing Universal Analytics will stop processing hits in 2023. Keep reading to learn more.
As search engines increasingly work to match search results to user intent, the importance of local marketing continues to increase for lawyers and law firms. Check out this post to learn more about two often...
Google just rolled out regular expression (Regex) filters and a revamped comparison mode in Search Console performance reports.
If you want to start targeting local consumers and boosting your local visibility online, your business profile must be properly optimized with up to date and accurate information.
There are several ways to get reviews for your LSAs. However getting a LSA verified review should be made a priority.